Effective Approaches in Leadership and Management Essay

The enactment of the affordable care act has significantly changed the structure of all health care. As the focus of treatment at health care facilities all across the country transitions from specialty care and acute illnesses to preventative and long term health management, many changes have taken effect that have directly affected the approach and delivery of care. One of the greatest changes is the vast amount of patients that are now seeking health care. In an attempt to keep up with these high demands, many facilities have been left scrambling to adjust their budgets, reduce excess spending, and implement more efficient means of care delivery. Nurses throughout this process have had to adapt to a work environment that is constantly being changed and restructured. As a result, decreased job satisfaction, increased incidence of compassion fatigue, and nurse to patient ratios involving higher acuity levels have all contributed to the vast nursing shortage that is being experienced today. In addition, patient satisfaction scores and Medicare reimbursement have been greatly affected as well. Despite all of the aforementioned issues, there are some facilities that are taking the extra step to recognize and promote nursing excellence by setting the standards higher in an attempt to gain Magnet status. The focus of this writing is to compare and contrast the expectations of the approaches that nurse leaders and managers may use regarding magnet status as well as discuss the approach that most identifies with the values and beliefs of this author. Magnet status, as defined by Miriam Hospital, is a designation awarded to hospitals for their creation of a â€Å"Magnet Culture†; an environment that not only supports nursing practice, but focuses on professional autonomy, decision making at the bedside, nursing involvement in determining the nursing work environment, professional education, career development and nursing leadership (Miriam Hospital, n.d.). The concept of magnet status was first conceived in the early 1980’s and was born of an inquiry as to how certain hospitals were able to retain and motivate nursing staff. This concept was identified based on the results of several research studies and documented in an article entitled â€Å"Magnet Hospitals: Attraction and Retention of Professional Nurses,† written and published in 1983 by Dr. McClure president of the American Academy of Nursing (AAN), professor at New  York University, and a member of the original task force (Hawke, 2004). Currently in the United States only six percent, or 389 hospitals, have achieved Magnet status with twenty-six of these located in California (â€Å"Magnet,† 2013, para. 2). Statistics have shown that Magnet hospitals have excellent patient satisfaction scores, safer patient environments, fewer repeat admissions, and better patient outcome overall. There are many rigorous qualifications that must be met and maintained throughout a facilities’ designation. It is imperative that nursing leadership and management work together within their defined roles to accomplish the goal of recognizing, organizing and accomplishing the tasks and to ensure the staff participation needed to achieve nursing excellence. Only by existing within these defined roles, can the most efficient and accurate results be obtained. The role of management is to identify the resources that are required to accomplish the target goal of the organization. A manager must also plan, organize and implement strategies from an organizational level that outline what is required of subordinates in order to meet the proposed goal (Huber, 2010, p. 31). It is the responsibility of the manager to ensure that policies and procedures are implemented and carried out correctly. To achieve Magnet status the nurse manager would need to survey patients and staff to define areas of weakness that would need to be addressed by staff to improve patient satisfaction. These actions can include steps to becoming more financially efficient by reducing waste, ensuring Medicare reimbursement through patient satisfaction, and nursing practices that reflect these decisions such as bedside reporting, user-friendly patient education, hourly rounding and updating whiteboards. The role of the nursing leader is to assist the nurse manager in accomplishing the organizational goals by facilitating smoother transitions through communication, guidance and assisting staff in the understanding of what the vision is, why they are being asked to do certain things, and how they relate to the larger picture. This is accomplished by establishing trust and striving toward cohesion and mutual tolerance while managing conflict (â€Å"The difference between leadership and management,† 2012, para. 2). In comparing and contrasting managers and leaders there are some points to consider. In management, many goals are established by other people and carried out by the managers within the organization. Leaders will act to develop new and fresh approaches to  problems that may exist within the organization. The leader’s instinct is to take risks and to challenge those people and ideas within an organization that may be holding it back. Managers work to accomplish the tasks and usually will continue to do whatever is necessary to get the job done without taking on too much risk or moving forward (â€Å"The difference between leadership and management,† 2012, para. 7). Magnet culture is one of empowerment, shared decision-making and accountability (Frellick, 2011, para. 8). In o rder for this vision to succeed, health care facilities must demonstrate mastery of specific core principles known as the Fourteen Forces of Magnetism which includes a high quality of nursing management, and an environment that is built upon strong participation, where nurses are recognized by the top levels of management. Another key to success is strong interdisciplinary relationships; meaning members from all departments of the health care team are able to work together; this includes nurses, physicians, pharmacists and therapists. Participatory leadership focuses on the mutual respect and involvement of all parties. It is democratic in nature and promotes shared responsibility for actions; it is this leadership style that this author most identifies with. It is of the opinion of this author that personal involvement and the inclusion of everyone is key to maintaining a working professional relationship between management and subordinates because it empowers everyone to work together to achieve a vision or goal. If employees on all levels feel that their opinions and ideas matter and are important, than they will be willing to go the extra mile to see that goals get accomplished as the organization’s visions become their visions as well. This cannot be accomplished without managers and leaders who have the ability to harness this commitment and facilitate unity between all parties involved. True success is not gained through the dictation of what is and what will be, it is gained through the understanding that if we all work together, we can be really great because we all have something to contribute and when joined together, these contributions will make us the best we can be. References Frellick, M. (2011). A Path to Nursing Excellence. Hospitals & Health Networks. Advance online publication. Retrieved from http://www.hhnmag.com/hhnmag/jsp/articledisplay.jsp?dcrpath=HHNMAG/Article/data/04APR2011/0411HHN_FEA_workforce&domain=HHNMAG Frequently Asked Questions (FAQs) about Magnet. (2013). Retrieved from https://www.ucdmc.ucdavis.edu/nurse/magnet/faq.html Hawke, M. (2004, January). Magnet Status Attracts Mettle. Nursing Spectrum, 19-21. Retrieved from http://www.nsna.org/portals/0/skins/nsna/pdf/career_jan04_hawke.pdf Huber, D. L. (2010). Leadership and Nursing Care Management (4th ed.). []. Retrieved from http://pageburstls.elsevier.com/#/books/9781416059844/pages/49495303 Miriam Hospital. (n.d.). http://www.miriamhospital.org/services/nursing/magnet-hospital.html The difference between leadership and management. (2012). Retrieved from http://www.strategiesfornursemanagers.com/ce_detail/208037.cfm

A Synopsis of the Movie I, Robot Essay

I always asked myself if those stories about robots overcoming humankind will become real. Sci-Fi books are being my favorites since I was a kid and I watched every major movie about this subject. My favorites is â€Å"I, robot† that tells the story of a society in the future that relies on robots for all its domestic activities, but somehow one of those robots became aware of his own self and started to develop a mind, but most important, a soul. The robot started to develop a sense of what is right and wrong, and not because some program installed in its memory or an algorithm protocol of orders, it begun making decisions not based on instructions or learning by mistake process, but by searching deep on its â€Å"heart† what was the right thing to do. The robot’s name is Calvin and the movie, starred by Will Smith, is based on a set of short stories by Isaac Asimov, prolific writer considered a master in hard science fiction. On his â€Å"I, robot† short stories, one of them titled â€Å"Three Law of Robotic†, and which he considered his maximum contribution to human kind of the future (Asimov wrote the book on 1950), he came up with three laws that he thought a future society must input on robots in order to coexist with them as part of their day by day living. Those laws are: 1. A robot may not injure a human being or, through inaction, allow a human being to come to harm. 2. A robot must obey the orders given to it by human beings, except where such orders would conflict with the First Law. 3. A robot must protect its own existence as long as such protection does not conflict with the First or Second Laws. These laws seem to be really basic, but their logic really doesn’t have any gaps, at least at first impression. When Calvin (the robot) encounters a conflict with those commands, he started to develop its artificial intelligence and becoming more human. When Calvin is in a situation that its deactivation will be harmful for his two human friends, he decided to fight for his existence, and a new era of robots was born. Like Asimov there are several authors and scientists that predicted a future where robots and artificial intelligence are a big part of society. And they have reasons to believe on this. After the Industrial Revolution took place, we have being searching for more productive ways to increase manufacture. Industrialization and mass production levels demand better, faster and smarter ideas to satisfy the greater demand of consume based societies. To achieve those exigent goals, technology and specially robotics is used more and more often. Some factories are made only on robots that build equipment parts or process food in a way no human can do. Major companies know where we are heading and invest more and more in robotic technology and artificial intelligence, like we read in the following citation of the article of Nicholas Carr â€Å"Is Google Making us Stupid?†: â€Å"Where does it end? Sergey Brin and Larry Page, the gifted young men who founded Google while pursuing doctoral degrees in computer science at Stanford, speak frequently of their desire to turn their search engine into an artificial intelligence, a HAL-like machine that might be connected direct ly to our brains. â€Å"The ultimate search engine is something as smart as people—or smarter,† Page said in a speech a few years back. â€Å"For us, working on search is a way to work on artificial intelligence.† In a 2004 interview with Newsweek, Brin said, â€Å"Certainly if you had all the world’s information directly attached to your brain, or an artificial brain that was smarter than your brain, you’d be better off.† Last year, Page told a convention of scientists that Google is â€Å"really trying to build artificial intelligence and to do it on a large scale.†Ã¢â‚¬  There is no doubt for me that there is a future where robots will be everywhere: Some robots might be performing precise heart surgeries, controlling traffic and overseen proper transit on the streets, cleaning our houses as domestic service or maybe even teaching English Composition at the local Community College (no offense to Ms. Patrice Fleck), but let’s be ready if some day they become aware of their own existence, giving the next step on their evolution as metallic beings. Let’s hope that their intentions towards us are attached to the Three Laws of Robotic stipulated by Asimov, they could be the difference between our survival and coexistence, or our total annihilation.

The strategic position and potential opportunities and threats of Essay

The strategic position and potential opportunities and threats of TOPSHOP in the future - Essay Example The brand has also launched its own websites through which customers in USA gets an opportunity to shop. The website is updated 5 times a week and with over 300 styles (Topshop, n.d). Environmental analysis The environmental analysis is done with the help of PEST analysis. This tool helps in detecting the trend of the environment which can become issues in the competitive environment (Henry, 2008, p.51). Political factors The countries political factor in terms of clothing has been shaped by the international trading agreement. But the rules on trade remains complicated and changes rapidly. The trade blocks and trade agreements maintains distortions to free trade, which has resulted in rise in the Chinese exports and a drop in prices for UK consumers (Allwood et.al, 2006, p.8). Economical factors Economical factors have an adverse affect over the industry. ... Social factors The social factors affecting the retail clothing industry includes the age range of buyers which helps the retailer to determine what kinds of product to offer. Topshop has targeted the students and thus they produce fashionable clothing. The disposable income creates an impact on the buying behaviour of the consumers. The buying habits of the consumers are also a matter of concern as the retail outlets needs to match up with the consumers taste and demands. Technological factors With the help of technological factors the retail industry are able to cut down cost, enhance sales and can access customer information by way of bar coding and scanning, by using LAN, utilising the point of sales terminals. The distribution of the products will be done electronically enabling reduction of price due to product supply lines (Wilson, 2001, p.7). Porter’s Five Force Model Porters five force model focuses on five forces that shape the industry. The forces includes bargainin g power of buyer, bargaining power of supplier, threat of new entrant, threat of substitute, and rivalry among the firms. (Refer Appendix A). Bargaining power of supplier The bargaining power of supplier in retail clothing industry would be high because there are many buyers but few dominant suppliers. Topshop clothing is usually designed by fashion designer thus making the bargaining power high. Bargaining power of buyers In a retail clothing industry the bargaining power of the buyers are high because they can easily switch from one brand to another as they have a wide range of options available in the market. Topshop produces fashionable clothing and accessories which are easily available as the product are standardised with other brands thus

Describe at least 5 scenes of the movie Rossie the Riveter Review - 2

Describe at least 5 scenes of the Rossie the Riveter - Movie Review Example It was explained that Lewis worked with a strong white woman from Arkansas who would smooth down the other side of the rivet once it went through. Also, bucking required more strength and Riveting required more skill. What is interesting is that we have a black woman and a white woman working side by side, completing two different but equally important roles. This is interesting because much of the country still employed segregation policies and having blacks work alongside whites seems significant. The next important scene was the analysis of Rockwell’s painting of Rosie the Riveter. What is important to note is that the character has both strong masculine and feminine features. The feminine features are that she is wearing lipstick, nail poish, penny loafers, rouge, she keeps a compact and handkerchief in her pocket, her visor looks like a halo and she is depicted as eating which is considered a domestic practice. Rosie’s masculine features are that she has a leather arm band, she has big arms, dirty overalls (women didn’t typically wear pants), and Rosie is carrying a large and heavy riveting gun. This is significant because it really portrays that women can complete the tasks necessary to get the job done but also hold onto their feminine identity. The next scene is the discussion of the US Office of War Information publishing the magazine of war guide which was aimed at giving ideas to the publishers of magazine for how to attract female workers. This was described as a government lead effort to recruit women workers. Ultimately this is significant because it represents that the government officially recognized that women were important not only for domestic roles but also for industrial and other commercial roles. The next scene follows the same trend as the last scene in which the War guide in September 1943 recommended that all magazines write about women in the workplace with the goal of emphasizing that all jobs that women completed

Structure and meaning in literary discourse Essay

Structure and meaning in literary discourse - Essay Example (Taboada, 159) Linguistic and Literary Issue 2: Anachrony, in the form of 'flashback' or analepsis and 'flash-forward' or prolepsis, is a modern narrative technique making use of the discrepancy between the chronological order of events and the order of their presentation and "the way the revelatory analepsis is used ensures not only the structural but also the thematic unity of the narrative" in A Tale of Two Cities by Charles Dickens. (Maglavera, 131) Linguistic and Literary Issue 3: The grammatical system presents the grammatical cohesion which is divided into "the reference [incorporating anaphora and cataphora], substitution, ellipsis and conjunction types," whereas lexical cohesion is broken down into "relations of repetition, synonymity, collocation, and other semantic relationships." (Taboada, 160) Linguistic and Literary Issue 4: A Tale of Two Cities by Charles Dickens presents a compelling illustration of the use of repeated coordinating structure through the narrative techniques such as anachrony, collocation, cataphora, repetition and substitution which ultimately bring about coherence and cohesion in the literary discourse. As stated above, the novel A Tale of Two Cities by Charles Dickens presents one of the most effective illu... f all, the temporal relationships between narrative and story or the relations of temporal ordering, through the use of revelatory analepsis, ensure structural as well as thematic unity of the narrative. It is most revealing to realise that "in A Tale of Two Cities most analepses refer to the thick mystery surrounding Dr. Manette's past life, the years of his imprisonment in France and the reasons for this." (Maglavera, 121) To comprehend the expert use of the other linguistic techniques of narration such as collocation, cataphora, repetition and substitution in the novel A Tale of Two Cities, it is important to consider the use of repeated coordinating structure of the novel. The introductory passage of the novel, at its best, reveals this repeated coordinating structure. Significantly, the various categories of coordinating structure in the introductory sentences of the novel "restate previously stated ideas in a new way." (Donnelly and Donnelly, 82) Here, the subordinating sentenc es expand or analyse the various ideas which were already stated at a lower level. Thus, the introductory sentences of the novel are meaningfully connected and the concepts in the subordinating sentences are reanalysed in more detailed, more specific and less abstract language. "Such sentences," Donnelly and Donnelly observe, "explain, define, or give examples of the ideas already mentioned at a higher level and treated in a more general manner."(Donnelly and Donnelly, 82) In short, the stylistic techniques such as anachrony, collocation, cataphora, repetition and substitution offer great coherence and cohesion in the narrative strategy of the novel A Tale of Two Cities by Charles Dickens. Works Cited Donnelly, Colleen and Colleen Elaine Donnelly. Linguistics for Writers. SUNY Press.

Suicide as an Ideation, Gestures or Threats Essay

Suicide as an Ideation, Gestures or Threats - Essay Example Accordingly, one of the most common psychiatric disorders associated with suicide is major depression (Gliatto & Ria, 1999) and suicide among the elderly is likely to happen in the context of a depressive episode. Depression is identified as one of the most powerful independent risk factor associated with suicide in old age (Connor et. al., 2011) and is known to increase the risk of suicide by 15 to 20 times (Hawton, 2009). Furthermore, it has been found that depression rates are higher among women than in men, which is congruous with the case study. Other psychiatric conditions associated with suicide are substance abuse, schizophrenia and psychotic disorders. Research suggests that genetic factors are highly related to a particular person risk for committing suicide. According to Reiss and Dombeck (2007), The offspring of individuals who have attempted and completed suicides have an increased likelihood to commit the same behavior themselves. Therefore, suicide â€Å"runs† in the family. In addition, it has been found that dysregulation of the Hypothalamic Pituitary Adrenal (HPA) axis (mechanism responsible for coping with stresses over time) can develop following traumatic events or chronic stress, and has been linked to severe depression and suicidal behavior (Reiss & Dombeck, 2007). This supports the large body of evidence that dysfunctional neurotrophic signaling might be involved in the pathophysiology of suicidal behavior. The prevalence of illnesses later in life contributes to the common assumption that the occurrence of physical ailments plays a significant role in suicide risk later in life. According to Hawton and Heeringen (2009), poor physical health and disabilities are associated with suicides. Suicide is consistently associated with social factors and age-related life events especially among the elderly. Lack of supportive social network and religious participation as well as family disputes, low level of education, financial difficulties and sense of loneliness greatly increases the risk for suicide (Connor, et. al 2011).

Compare and Contrast Meiosis vs Mitosis Essay Example | Topics and Well Written Essays - 1500 words

Compare and Contrast Meiosis vs Mitosis - Essay Example The chromosomes that are created in the meiotic process contain dual copies of chromosomes that come from mother parent cell as well as father parent cell. In the end, in place of two cells, four cells are created having different chromosomes. The cells are not identical to the parent cells. The division in mitosis results in two pair of cells that are same as the parent cells while the four pair of cells created in meiotic process are not similar to the parent cells2. In mitotic process of cell division, the number of chromosomes produced in daughter cells is also similar to the number of chromosomes of parent cells. Mitotic cell division comes under the category of asexual reproduction while meiotic cell division comes under the category of sexual category. The mitotic asexual reproduction permits an organism to have duplicated versions of the original cell. Because of similarity of the offspring, the result of asexual reproduction is not diversified in asexual reproduction. Sexual reproduction through meiosis results in gametes or spores found in animals and plants on earth3. The process of meiosis results in created of two copies of chromosomes, one from each father cell and mother cell resulting in four cells with one chromosomal copy of the parent cells. The results are diverse as the parental DNA get mixed and result in variety of cells. The offspring are diversified as compared to the parent cells through which, dissimilarity and variety can be found within the inhabitants4. The process of mitosis is responsible for cellular reproduction. It also enables general development and restoration of the body and cells. On the other hand, the process of meiosis is responsible for sexual reproduction5. The cell division in all organisms occurs through the process of mitosis while cell division in human beings, animals, plants and fungi occurs through the process of meiosis. Mitosis occurs in the somatic cells of the body that are accountable for constructing the body while meiosis occurs in the sex cells of the body responsible for reproduction. Mitosis cell division has one round of cell development while meiotic cell division has two rounds of cell development called Meiosis I and Meiosis II. The phases that occur stepwise in cell division are prophase, metaphase, anaphase and telophase in mitosis while in meiosis, the phases are double, following the same sequence as in Mitosis. The mitosis cell division produces two similar daughter cells identical to the parent cells while the meiosis cell division produces four diverse daughter cells dissimilar to the parent cells6. The daughter cells in meiosis are called haploid gametes. In mitosis cell division, the chromosomes are not able to get muddled up while in meiosis cell division, the chromosomes get combined resulting in diverse cells. The number of chromosomes in the mitotic cell division is the same as in parent cells while the number of chromosomes in the meiotic cell division is chan ged and is half as compared to parental cells. The parental cell that is able to divide in mitosis can be haploid or diploid while the parental cell that is able to divide in meiosis can be diploid only. The events known as crossing over and synapsis occur in meiosis I while these events do not happen in mitosis. There is genetic identity in mitotic division while genetic variation can be seen in meiotic division7. Vegetative

Japan's ODA in China Research Paper Example | Topics and Well Written Essays - 1500 words

Japan's ODA in China - Research Paper Example It is strange; however, that Japan has not completely ended its ODA efforts in China despite the problems that it is facing. It seems that Japan has a more well thought plan about ODA to China, a plan that is not affected by the short run but concentrates on objectives that could work out well for Japan as the Asia region become more stable. My hypothesis is that Japan wants to provide ODA to China because it seeks to create an atmosphere where it can prosper economically and politically. It is true that there have been instances where there was a chance of the removal of the assistance for example after the Tiananmen Square incident and during the war. However it seems that Japan is moving beyond an economic-centred foreign policy programme. Rather my hypothesis is that Japan is trying to play a tit for tat game here. It seeks to give additional aid to China so that China is willing to abide the international laws and norms. This would lead to the creation of both a political and an economic environment that may be helpful in the development of trade and foreign direct investment and may also be lead to the institutionalization of democracy. Japan’s ODA in China is a topic which has attracted a lot of attention. A lot of scholars have searched about the issue out of the curiosity of Japan’s actions. For many, Japan’s actions are an attempt to contribute towards world peace. For others, however, the acceptance of the giving of trade is a part of the strategic policy of Japan that aims to paint a rosy picture of Japan in international relations. Many scholars have studied the trends in the periods of Japan-China assistance. Wu, for example, divides them into three time periods, the development time, the adjustment time and the conversion time (Wu, 2008). The development time was from the year 1979 to 1989 when Japan was

Oxygen Saturation Lab Report Example | Topics and Well Written Essays - 5000 words

Oxygen Saturation - Lab Report Example My control variables were the temperature of the water, and the pH level of the water. Other, un-measureable variables included the main food supply and natural predators of the gammarus pulex. The Kick-Sampling method was used in this experiment and was found to be effective in accurately determining the number of shrimps at a specific site. Due to my findings, I have concluded the null hypothesis to be false. The number of shrimps per site is directly related to the dissolved oxygen content of said site. There will be more gammarus pulex (fresh-water shrimps) present within a fresh-water habitat in accordance with the increase of the concentration of dissolved oxygen. If there is a greater amount of oxygen in the water, which may be affected by organic pollution, then there will be more oxygen available for the respiration of aquatic species living in the stream. As aerobic organisms, the fresh water shrimp require oxygen for their survival. I believe that Fresh-water habitats with greater amounts of dissolved oxygen will attract more gammarus pulex. This apparatus is used to measure the flow rate of water at different sites of the river Riber Brook. It is needed due to the current preference of the gammarus pulex. This meter will be able to alleviate, or bring to attention, the possible reasons for species diversity. This spoon will be used to count the ... 15 water sample bottles Impellor/ flow meter This apparatus is used to measure the flow rate of water at different sites of the river Riber Brook. It is needed due to the current preference of the gammarus pulex. This meter will be able to alleviate, or bring to attention, the possible reasons for species diversity. Oxygen meter The Oxygen meter is used to measure the amount of dissolved oxygen in the river Riber Brook. It is needed to record the oxygen saturation, which will be compared to the amount of gammarus pulex. Plastic spoon This spoon will be used to count the number of shrimps at each specific location, which will then be transferred into the palette. It is necessary to count the shrimps in order to compare to the amount of oxygen in each site. Temperature This will be used to measure the temperature at test locations of the river Riber Brook. Temperature can affect oxygen concentration of water, so it is necessary in order to be able to explain any abnormal amount of dissolved oxygen. Palette This is used to collect and count the number of fresh water shrimps present. It was also used to ensure the shrimp's welfare in the test. pH probe This probe will be used to measure the pH of certain test sites of the water of the river Riber Brook. An abnormal pH could affect the number of shrimps collected. pH levels are recorded in order to adequately assess findings. Pond net This pond net is used to collect the sample of shrimp from the river. The net is used due to its efficiency at procuring shrimps, as well as its gentleness to the shrimp. Plastic tray ( deep tray) This will be used to hold the sample obtained from the net, so that fresh water shrimps can be identified. I have used a tray in order to ensure the

Millers success Essay Example for Free

Millers success Essay Written by Arthur Miller in the early 1950s, The Crucible notes the story of the quiet town of Salem, Massachusetts in 1692. As the play progresses, a major witch hunt takes place after a group of young girls claim to have danced with the Devil. Although the play is fictional, Miller based it on real people and events documented in records made after the actual witch hunts took place, at around the time the play was set it. I have chosen to analyse the conversation in Act 1, between Abigail and John where she attempts to entice him back to her, however John is adamant he will not be drawn in by her charms and appears to not be tempted. I shall also analyse the section of Act 4 where John Proctor confesses to partaking in witchcraft, but then changes his mind after realising he values his morals more than his life. The first episode begins with Betty in bead and, after supposedly dancing with the Devil; she is in an apparent trance-like sleep. At the same time, John and Abigail are talking about their affair, something that took place before the play began. In this extract, Miller uses a variety of techniques to create tension on stage and in the audience. One such technique is the way in which variations are created in language; this creates a mix of emotions from the audience. Take, for example, Abigails line of Give me a word John, a soft word where she appears to be attempting to seduce John. In this part of the play we see how Abigail can manipulate how she speaks to, in a way, toy with Johns emotions, however it is likely that at this point in the play the audience will be aware of how young Abigail actually is, and will therefore realise she is embarrassing herself. Although this isnt creating high levels of immense tension, the embarrassment the audience is provoked to feel due to Abigails actions is likely to leave them feeling highly uncomfortable in the situation causing a tense atmosphere to be created. In contrast to Abigails approach, John talks more as a father, giving a very patronising response, which begins with him calling her child, thus furthering the embarrassment felt. Another technique used in this section of the play is the contrast between how Abigail appears towards John and how she appears towards her Uncle Parris slightly earlier on in the play. To Parris, Abigail seems to be the angelic niece who made the simple mistake of dancing in the woods. However, when she talks to John she says things such as I am waiting for you every night and I know you, John. I know you.. Both of these examples show how Abigail can change from being an innocent little girl to an apparently seductive young woman. After watching this episode, the audience are undoubtedly aware of how Abigail attempts to manipulate people, and shows how the character is likely to progress, using her skills in manipulation to full advantage. The feeling that something is waiting to happen may cause unrest in the audience, which would build up tension levels slightly. The pace of speaking varies a lot in this small section. We see Abigails seductive speech, alongside John showing remorse for the situation that has arisen saying I never give you hope to wait for me. This is calm, and clear John is not interested. He sees being open and honest, stating how he feels in the plainest English imaginable as the best way to prevent this conversation ever developing again. This would keep tension levels low, creating a feeling in the audience that they want Abigail to understand, and see nothing can happen. However, when this is obviously not the case, John begins to lose his composed presence and when Abigail begins crying, the volume of the conversation increases. This, in itself, will cause an increase in tension. Following this emotional outburst, Abigail pleads with John, running to him and crying pity me, pity me!. Such a change in a once strong and grown up character, along with the urgency with which the lines are delivered will create huge tension and, probably more embarrassment felt for Abigail. This is a particularly emotional part of the play, which relies far more upon vocal talents than any physical contact to create the tension we feel when watching it. There is, however, one point in this episode where John grabs Abigail and whilst shaking her shouts Do you look for a whippin?. By this point in the conversation the audience are likely to be in the belief that John Proctor has effectively lost it and needs to find a way to make Abigail understand, whatever that way may be. Following John grabbing Abigail, the audience see violence as one way of this conversation finishing which will obviously raise the tension levels considerably.

The Lord Of The Flies: Chapter 8

The Lord Of The Flies: Chapter 8 Lord Of The Flies Chapter 8 Goldings Lord Of The Flies is based on an island after the second world war. Through-out the novel, Golding treats the island as a microcosm of the war. Within this is microcosm, the island commences as a utopia but it is not until chapter 8 when it gradually evolves into a dystopia as the ultimate battle for jealousy and power breaks out. The modification and degradation in certain characters behaviour from their normal life of civilization makes chapter 8 key to Goldings Lord Of The Flies . It is the main chapter in which democracy is demolished, savagery kicks in and the definitive chapter in which Simon has the ultimate encounter with the Lord Of The Flies. I will explore Goldings use of symbolism, plot, imagery, language, Christian morals, setting, themes and story structure as well as the novels overall historical context to establish the fact that chapter 8 is the most significant chapter to the novel as a whole. This is the vital episode in which Ralph experiences difficulties dealing with the beast. He acknowledges its existence and in doing so spreads fear amongst the other boys. This is illustrated when Ralph portrays the beast as having teeth and big black eyes. Ralph instantly decides that fighting the beast is not an option; leaving the boys with no alternative than to hide from the beast and live under its shadow. Ralphs fear about the beast is conveyed in his own words for the preliminary time in chapter 8, expressing the chapters great magnitude and relevance. As evidenced in the above quotations, it is in chapter 8 that the beast is embellished and made to seem scarier than reality, again showing the chapters eloquence. This powerful section centres on Ralphs pessimism which contributes to his poor management of the beast. He does not appreciate that the littluns take him seriously and visualise the news as a sign for panic. Ralph explains, I dont think wed ever fight a thing that size, honestly, you know. Wed talk, but we wouldnt fight a tiger. Wed hide. Even Jack ud hide. Ralphs apathy is conveyed because he makes himself believe that his hopes are slim. From Ralphs language, the reader and other characters become under the impression that the beast is huge and can not be fought. Here, the key notion which makes chapter 8 substantial is that Ralph injects pain and fear into the unstable community instead of calming them. Ralphs priority is evacuating the island rather than confronting the beast. This is illustrated when Ralph says As long as theres light were brave enough. But then? And now that thing squats by the fire as though it didnt want us to be rescued So we cant have a signal fire Were beaten. The reader comprehends the boys inability of coping with darkness because of their strong fear of the beast. Little do the boys know, that the beast is living inside them like a parasite which can not live on its own but is in need of a host to live in. This is momentous to chapter 8 because we learn that Ralphs desire is not to stay on the island or integrate himself into the island in order to avoid mingling with the beast. Throughout chapter 8, the conch acts as a symbol of authority and order. At the beginning of the chapter, the conch glimmered among the trees. This is pivotal to chapter 8 because the glimmering of the conch confirms its importance and the way it stands out in nature, symbolises how right actions stand out from wrong actions. From the beginning of the book, the conch takes the place of civilization and democracy which are clearly two social aspects which the island lacks after the destruction of the conch. It is because of the conchs destruction or in other words the destruction of authority, that degradation and an uncivilized atmosphere are the shocking result. Jack blows the conch and calls a meeting at the start of chapter 8. This makes the chapter especially significant because normally, Jack has a certain disregard for the rules but however it is in this chapter that he uses the conch and applies the rules for his own benefit. Jack makes negative comments in the meeting about Ralph like, Ralph said my hunters are no good, Hes like piggyhe isnt a proper chiefhes a coward himself Hes not a hunter. Hed never have got us meat He just gives orders and expects people to obey for nothing, He competes with Ralph for leadership, which is unmistakably a direct challenge and describes Ralph as not a prefect which is the last reference to the boys previous school life. This is especially portrayed in chapter 8 because Jack attempts undermining Ralph in order to attract the littluns to his own life style. He also capitalises on the appearance of the beast, although he himself is scared of its shadowy presence too. However, he realises that the grou ps faith in Ralph is ever decreasing because of the fear and instability of the beast on the island. Jack reacts very violently to the beast, but does not aim his anger at the beast; instead he aims it at Ralphs leadership and at hunting. He has bloodlust and loves to hunt and kill, the food is merely a by-product of the adrenaline that it gives him to hunt, chase and kill another animal. He has passed his passion onto his hunters. This is predominantly shown in the chapter when Golding mentions that, The hunters followed, wedded to her in lust, excited by the long chase and the dropped blood This is particularly pivotal to chapter 8 because he uses the possibility of pacifying the beast as a way of seducing the boys to what he wants them to do. He uses the promise of exciting hunting, brilliant feasts and most of all, the promise that the beast will not bother them and the promise that the beast will cease to be a constant point of fear for the boys. Simon has a diverse reaction to the beast compared to the other boys in the novel. This is especially expressed in chapter 8 because it is when Simon instinctively knows that the beast is something that has manifested itself in the heads, hearts and minds of the boys, giving them a focus for their fear. He endeavours to disprove the beasts existence by climbing the mountain and discovering what it was that Ralph and Jack saw; I thought there might be something to do, something we- again the pressure of the assembly took his voice away I think we ought to climb the mountain What else is there to do? Simon climbs the mountain and his theory is proven, when he locates a dead parachutist and encounters the pigs head. This attests that Simons predictions about the existence of a physical beast were right. This is crucial to chapter 8 because Simons Christ-like figure is revealed. The imperative confrontation between Simon and the Lord of the Flies takes place in chapter 8 showing the chapters even greater magnitude. When Simon confronts the Lord of the Flies, it is just a pigs head on a stick, which Jack had stuck into the ground in Simons special retreat. However, when Simon is speaking to it he doesnt see it as a pigs head; he interprets it as evil. When the Lord of the Flies is talking to Simon, the dialogue is like a schoolmaster is telling him off. You are a silly little boy just a silly ignorant little boy. The Lord Of The Flies intentionally talks in this manner to try overpowering Simons thoughts and mind and acts as if he knows better. The pigs head then progresses by instructing Simon to go and socialise with the other boys, or they will think he is crazy. Youd better run off and play with the others. You dont want Ralph to think youre batty, do you? Overall, in this vital episode, The Lord of the Flies starts forcing Simon into thinking that no one on the island likes him. This is principally illustrated in chapter 8 because the Lord of the Flies tries to affect Simons thoughts by making him socialise with the evil boys. The beast attempts taking control of Simon by saying, There isnt anyone to help you. Only me. And Im the Beast. Simons reaction to this is to shout insults at the pigs head. Pigs head on a stick! This confirms that Simon understands that this is all it is. The Lord Of The Flies attempts gaining Simons obedience. This is ironic because it is similar to what happens to Jesus, making chapter 8 religiously momentous as well. Subsequently, the Lord of the Flies informs Simon that he cant kill it. The beast sarcastically says, Fancy thinking the Beast was something you could hunt and kill! This section is even more relevant because the Lord Of The Flies tries to embed its presence inside Simons head by declaring its state of immortality. The island itself, particularly chapter 8, functions as a kind of Garden of Eden that is gradually corrupted by the introduction of evil. The Lord of the Flies may be seen as a symbol for the devil, since it works to promote evil among mankind. An example of this is when the Lord of the Flies tells Simon to, Get back to the others. This promotes evil because the other boys evil will affect Simon. Chapter 8 is very considerable because it is when Simon is faced with the ethical reality of the novel and is killed sacrificially as a consequence of having discovered the truth. In chapter 8, Golding conveys that Simons life has strong parallels with that of Jesus which is a very pivotal part of the chapter. His conversation with the Lord of the Flies mirrors the confrontation between Christ and the devil in Christian theology. There are unfortunate consequences to Simons death in that the island is thrown into a deeper network of misery and unhappiness. The beast says to Simon, Arent you afraid of me? and You dont want Ralph to think youre batty do you? Simons wisdom is portrayed through the concept that he does not believe and act by the beasts words, indicating the importance and great significance of chapter 8 to the novel. To conclude, Chapter 8 is key to Goldings Lord Of The Flies because it is where the instability of Jack, Piggy and Ralph an the island is conveyed. This has strong comparisons with peoples physical and emotional feelings during World War 2. Additionally, being under immense pressure of the gradual immersion of a dystopia, some of the boys like Ralph loose control but others like Jack capitalise on the fear of the littluns. This is echoed in the war when Hitler capitalises on the fear of the other countries and the public. Golding also conveys the notion of fear in chapter 8 making the chapter significant. The chapter is also prophetic because of Simons death. Finally, Golding explains the divisions within the group of children as a symbol of destruction of order and authority. This originates from the biblical reference of Every kingdom divided against itself is brought to destruction. (Mathew 12.25) The above points tie together to prove the chapters eloquence to the novel as a whol e.

Essay --

On July 1919, Chicago Illinois swept a wave of destruction that left 23 african americans and 15 whites dead, 537 injured, and over million dollars of property damage. This was one of the most devastating of all the 25 race riots that occurred in the country during the â€Å"Red Summers† of 1919. Under the pressure of the Great Migration and living condition worsen, tensions grew in size.. Adding to the racial antipathy that led to the riots were historic conflicts over labor. For decades white workers in Chicago's stockyards had excluded the black workers, denying them their membership, blacks had often allowed themselves to be used as replacement labor. Despite some positive movement toward integration of labor unions, by the summer of 1919, it all exploded on July 27, where an african boy was killed after he crossed an unofficial segregation line and was stoned to death. The result would be widespread violence in the streets, turning neighbor against neighbor, white again st black, worker against coworker Throughout Chicago this â€Å"segregation† is quite real. It’s reach a point where th...

Drug Abuse Essays -- Substance Abuse Essays

Drug abuse dates as far back as the Biblical era, so it is not a new phenomenon. â€Å"The emotional and social damage and the devastation linked to drugs and their use is immeasurable.† The ripple of subversive and detrimental consequences from alcoholism, drug addictions, and addictive behavior is appalling. Among the long list of effects is lost productivity, anxiety, depression, increased crime rate, probable incarceration, frequent illness, and premature death. The limitless consequences include the destruction to personal development, relationships, and families (Henderson 1-2). â€Å"Understandably, Americans consider drug abuse to be one of the most serious problems† in the fabric of society. And although â€Å"addiction is the result of voluntary drug use, addiction is no longer voluntary behavior, it’s uncontrollable behavior,† says Alan Leshner, director of the National Institute on Drug Abuse (Torr 12-13).   Ã‚  Ã‚  Ã‚  Ã‚  Addiction is a progressive, chronic, and ultimately a fatal disease. It is progressive in the sense that if it is left untreated it will get worse. Chronic means long term. Once one becomes dependent, it is like diabetes, in that diabetes is an incurable disease that can only be controlled. Long-term addictions have the high potential to lead to death through overdose, AIDs, suicide, or an accident (Aronson 17). The cycle of addiction tends to follow a pattern.   Ã‚  Ã‚  Ã‚  Ã‚  People first take drugs for many different reasons. Early on, drug experimentation can stem from curiosity, peer pressure and influence, or because of the environment people live in (Nagle 17). For example, in the East Side of downtown it is apparent that drug dealing and drug usage is prevalent. The police recently arrested 54 individuals from the East Side. Unfortunately it was just one block out of approximately 50 more on that side of town.   Ã‚  Ã‚  Ã‚  Ã‚  Next comes the social use stage. This is the stage where most individuals tend to stop or control their usage. People will try it and occasionally use drugs to â€Å"cut loose†, party, and have a good time, generally if, and only if, everyone else around them is doing it. Otherwise they could either take it or leave it and don’t necessarily seek out illegal drugs.   Ã‚  Ã‚  Ã‚  Ã‚  However, as a tolerance to the substances begins to build and the social group changes from friends in the same peer group to primarily drug users and abusers, that is when the drug... ...er says, that â€Å"eventually, the drugs decrease the person’s ability to experience pleasure without a drug† (Torr 13).   Ã‚  Ã‚  Ã‚  Ã‚  Enfin, one of the most browbeating and frustrating things in the world is the disease of addiction. It is a progressive, chronic, and often fatal disease that takes control of life away from people. However, â€Å"drugs are here to stay, and...we have no choice but to learn how to live with them so that they cause the least possible harm† (Torr 116). Unfortunately, ten percent of all eighth graders and twenty percent of all tenth graders are using marijuana at least once a month (Torr 38). Works Cited Aronson, Virginia. "Junior Drug Awareness." Philadelphia: Chelsea House, 2011. â€Å"Dopamine System May Be the Key to Addiction.† News Briefs. Nature Magazine. May-June 2012. National Drug Strategy Network. Web. 20 Apr. 2015 http://www.ndsn.org/newbriefs.html Henderson, Elizabeth Connell. Understanding Addiction. Jackson: University Press of Mississippi, 2013. Nagle, Jeanne. Everything You Need to Know About Drug Addiction. New York: The Rosen Publishing Group, 2012. Torr, James D. Drug Abuse: Opposing Viewpoints. San Diego: Greenhaven Press, 2014.

The Unabomber: Is He Serious? Essay -- essays research papers

The Unabomber: Is He Serious?   Ã‚  Ã‚  Ã‚  Ã‚  There comes a time when everyone has something to say. The next step would be to find someone to listen. If that doesn't work, I suppose you just have to make them listen.   Ã‚  Ã‚  Ã‚  Ã‚  The Unabomber's Manifesto was probably one of the most interesting and thought provoking points of view that I have read in a while. It's just too bad that every time he made a point that I could relate with, he would contradict himself before I was finished with the paragraph. In my opinion, the entire manifesto and every viewpoint expressed therein, was a strange mix of confusion, fact and storytelling. Although written with an abundance of detail and many strong convictions, I finished reading the selection without being able to see the purpose behind it all and what he stood to gain. I'm sure that wasn't exactly his intentions when he wrote it.   Ã‚  Ã‚  Ã‚  Ã‚  I feel there is one thing the author deserves credit for right from the start; his uncanny ability to set a pessimistic mood. From the minute you glance at the introduction, he, assuming the author is male, begins to paint a picture of destruction and demise of the world in which we live. What could cause such a catastrophe? According to the author, it would have to be industry and technology of all things. He was convinced that due to the industrial- technological system in which we live, ultimately humans are going to be subjected to world wide suffering and inevitably a total shut down of humanity. Now at this moment I felt a little disbelief. I had heard he was actually an intelligent person, but I was starting to wonder.   Ã‚  Ã‚  Ã‚  Ã‚   His whole theory was based on the fact, that at one point or another, the human race will be taken to the point of complete break down. He feels that if it's bound to happen, we should make it happen now. The longer we wait, the more people will suffer. Now, I know our sun will eventually burn out, so does that mean that it should be the concern of everyone on the planet to devise a method to destroy it immediately and save us the trouble of having to do it later? I guess I wasn't too surprised when I read how he intended to induce an early break down with a revolution, but the next thing I read left me a little confused. I was interested in how and when he planned to d... ...here who actually make a difference.   Ã‚  Ã‚  Ã‚  Ã‚   Technology was a turning point in man's struggle in life. When we were first learning to use it, we used it for the wrong reasons. I believe we're moving past that now. We don't fear technology like he does any more. More and more people, including older generations are learning to use it. Not because they have to, but it's only natural for the majority of us to try something new. When everyone begins to use it, working together, that's what advances us into tomorrow. If everyone was as pessimistic as he, where would we be? Sometimes it takes someone like him to remind us what we used to be and how we used to think. It helps us all stay on track. In the long run, he just becomes someone who wouldn't change and society will forget him. It's ironic to think that we already have. People don't want war, revolution, or violence. We don't need to be the aggressor and more. Our survival isn't assured, but at least we have the means to provide it, to really harvest it when that need arises. People like the Unibomber only give us the motivation to keep on going. And what do we have to thank for our advancement? Technology.

Misconceptions of a Tenth-Century Muslim Traveler

Historical and cultural accounts are important documents in order for the next generation to mirror the past and learn from the early people. If such accounts are incomplete and biased, the people being described may be underestimated and the readers may be misled. The essay written by Al Mas'udi on the natives of Oman or the Zanj tribe is one example of a cultural account lacking in information and depth.As a merchant, Al Mas'udi gave a commercialist account of what can be found in Oman. In focusing much on what he could benefit from in the country, he failed to give a truthful observation of the people—their culture, beliefs, and traditions. This narrow point of view by a merchant traveler, if given serious consideration, may be dangerous as it may picture the people of Oman differently.In his essay, the author regarded the sail to the sea of Oman as the most dangerous, saying, â€Å"I do not know of one more dangerous than that of the Zanj.† This introduction could l ead the readers to be disappointed from going to the place because of the danger he stated. Also, Mas’udi used the term Zanj to refer to all the people in Oman, but this is not proper because the word has a connotation that may demean his subjects. Such terms are said to be taboo, just like the term â€Å"Negroes† for Black Americans for this remind the Blacks of their painful past.The journal of Mas’udi also contained misconceptions about the natives of Oman as he pictured them to be like savages who â€Å"do not use [elephants] for war or anything but only hurt and kill them.† This statement is too rude as it depicts a tribe that did not pay respect for animal life, but a tribe that was so cruel and uncivilized.On the positive side, though, the author mentioned that the people had a beautiful language and they had a preacher to teach them about God. However, he said that there were no religious laws, which leads us to asking, what do the preachers preac h aside from the law of their god? Truly, this statement gives a confusion on the people’s beliefs.As a traveler, one thing that Mas’udi must have done was to respect the people he observed and carefully write about them, without missing out on details which could lead the audience to misconceptions.This is similar to the term lesbian which was given a misconception from its original meaning of â€Å"people of Lesbos,† an island where the poet Sappho originated. The term was later given negative interpretation due to interpretations of the author’s poems which depicted platonic love between women. Indeed, we can see, â€Å"A little knowledge is a dangerous thing!† (Pope 1709)Work Citedâ€Å"Lesbos Lived on an Island.† Pearl’s Rainbow Key West. 3 December 2007.. Misconceptions of a Tenth-Century Muslim Traveler Historical and cultural accounts are important documents in order for the next generation to mirror the past and learn from the early people. If such accounts are incomplete and biased, the people being described may be underestimated and the readers may be misled. The essay written by Al Mas'udi on the natives of Oman or the Zanj tribe is one example of a cultural account lacking in information and depth.As a merchant, Al Mas'udi gave a commercialist account of what can be found in Oman. In focusing much on what he could benefit from in the country, he failed to give a truthful observation of the people—their culture, beliefs, and traditions. This narrow point of view by a merchant traveler, if given serious consideration, may be dangerous as it may picture the people of Oman differently.In his essay, the author regarded the sail to the sea of Oman as the most dangerous, saying, â€Å"I do not know of one more dangerous than that of the Zanj.† This introduction could l ead the readers to be disappointed from going to the place because of the danger he stated. Also, Mas’udi used the term Zanj to refer to all the people in Oman, but this is not proper because the word has a connotation that may demean his subjects. Such terms are said to be taboo, just like the term â€Å"Negroes† for Black Americans for this remind the Blacks of their painful past.The journal of Mas’udi also contained misconceptions about the natives of Oman as he pictured them to be like savages who â€Å"do not use [elephants] for war or anything but only hurt and kill them.† This statement is too rude as it depicts a tribe that did not pay respect for animal life, but a tribe that was so cruel and uncivilized.On the positive side, though, the author mentioned that the people had a beautiful language and they had a preacher to teach them about God. However, he said that there were no religious laws, which leads us to asking, what do the preachers preac h aside from the law of their god? Truly, this statement gives a confusion on the people’s beliefs.As a traveler, one thing that Mas’udi must have done was to respect the people he observed and carefully write about them, without missing out on details which could lead the audience to misconceptions. This is similar to the term lesbian which was given a misconception from its original meaning of â€Å"people of Lesbos,† an island where the poet Sappho originated. The term was later given negative interpretation due to interpretations of the author’s poems which depicted platonic love between women. Indeed, we can see, â€Å"A little knowledge is a dangerous thing!† (Pope 1709)Work Citedâ€Å"Lesbos Lived on an Island.† Pearl’s Rainbow Key West. 3 December 2007..

Britannica online Essay

This is a book proposal that has been created to ensure the children of today are still exposed to the same childhood experiences that we all had years ago. In today’s society we are much more fast paced and immediately are drawn to electronics such as computers, television, movies, ipods, etc†¦ The numbing effect of this constant barrage of information on very young children could lead to a sort of deterioration of values in a small child. Proposed title: Back to the Basics: A Collection of Nursery Rhymes for Today’s Child Introduction: Many of us picked up our own sets of values and morals from what had been passed down to us through tradition. A Nursery Rhyme is a poem or a song, traditionally taught to very young children. Nursery Rhymes in the English language are usually British in origin, dating back to as far as the 16th Century. Aside from the ones imported from England, many Nursery Rhymes also developed in North America (Encyclopedia Britannica online, 2008). These little songs and poems form a sort of symbolic â€Å"backbone† to the continuing cultural and psychological development of the American people and culture. Indeed, at its very core, a Nursery Rhyme is a sort of cultural footprint. While most oral tradition (ex: nursery rhymes) may sound more like nonsense or oversimplified, moralistic tales set to a rhythm and a tune, they carry the symbolic weight of generations past (Bettelheim, 1976). Passed on through tradition and brought alive by the imaginations of the very children who hear them and pass them on, these rhymes bear the values of the culture that created it. For example, Humpty Dumpty’s story reminds us that there are some things that, once broken, can never be mended. In another example, the Itsy Bitsy Spider speaks to us of the value of perseverance. Sometimes, a Nursery Rhyme isn’t just a moral legacy, but a historical one as well: showing us how people lived or worked during the particular time when these rhymes were created. For example, while shepherding may no longer be a common profession, especially in heavily populated urban areas, even children from the inner city are aware that it was once a way of life, thanks to Little Bo Peep and her sheep. Rationale: Nursery Rhymes have been in existence for hundreds of years, but what exactly is the importance in continuing in this tradition? Children are automatically drawn into these stories because of the rhyme, there is rhythm, and they are often about creatures in otherwise unimaginable circumstances, which leads the child’s own imagination to wander. In addition to being an effective vehicle through which a culture propagates and preserves itself, Nursery Rhymes are of particular importance in the development of a young child’s growing language and memory skills. There is a reason that today, even after growing up; we can still remember these little phrases. They have made great impact in our childhood learning schemata and we believe that if they continue to be reintroduced to the children of today, their impact would be highly beneficial. We believe that this book will be a great hit among small children and their parents, and that with the aid of colorful illustrations, this book can be very useful in promoting a child’s mental, psychological, and social development. Methodology: After much deliberation, we decided to limit our selection to the most common and well-loved Nursery Rhymes. We looked through several collections of nursery rhymes, both online and offline, and picked out the ones that occurred the most frequently. Given that we plan to make this book a children’s book, we limited our selection to only four Nursery Rhymes. We chose to do this so that the book could accommodate the illustrations that we hope will be included as visual aids for the children, without being too heavy or cumbersome for even a small child to read and carry. These Nursery Rhymes are as follows: Humpty Dumpty: Humpty Dumpty sat on a wall, Humpty Dumpty had a great fall. All the king’s horses, and all the king’s men, Couldn’t Put Humpty together again. Jack and Jill Jack and Jill went up the hill, To fetch a pail of water. Jack fell down and broke his crown. And Jill came tumbling after The Itsy Bitsy Spider The Itsy Bitsy Spider Climbed up the water spout. Down came the rain And washed the spider out. Out came the sun And dried up all the rain, And the itsy bitsy spider Climbed up the spout again. Little Bo Peep Little Bo-Peep has lost her sheep, And can’t tell where to find them. Leave them alone, And they’ll come home, Wagging their tails behind them. Thank you very much for taking the time to read and consider this. We look forward to your timely and positive reply! References Bettelheim, Bruno (1976). Uses of Enchantment: the Importance of Fairy Tales. New York: Knopf Encyclopedia Britannica online, concise version. Nursery Rhymes. retrieved February 3 2008. from http://www. britannica. com/ebc/article-9373775

Success Factor for Zara

What are the Key success factors of Zara? â€Å"The ability to respond to customer requirements on a timely basis has always been a fundamental element of the marketing concept. † Martin Christopher et. al. Hence, it is important being proactive in a market such as the fast-fashion industry which Zara is operating in, time is always a crucial factor. The fast-fashion market, amongst other things, is characterized by short lifecycles, high volatility, low predictability, and high-impulse purchases. Therefore, it is very important for Zara to constantly have their products available for a potential customer in order to sell and earn more profit.Since the fast-fashion market is also constantly shifting and trends can be replaced over a night, there is a low predictability. This makes it a lot more difficult to compose accurate forecasts. In order to stay competitive in the market, it is important to take be aware of these types of factors mentioned above, and make sure you are no t left behind. One of Zara? s distinctive key success factors is their valuable and planned integrated logistics and supply chain management. This allows them to further develop and deliver a competitive marketing mix.In a marketplace where customers expect to find the latest designs that are still in fashion, Zara is an outstanding example of how to make that possible. It usually takes at least six months in the textile industry for an idea to be transformed into a product and reach the store shelves. By reducing the lead-time through efficient channel management, Zara has developed a vertical integrated business model, which allows them to change some parts of their inventory in only a couple of weeks. This strategy is nowadays known as the â€Å"Quick Response† (QR).The definition of QR can be described as; â€Å"A state of responsiveness and flexibility in which an organization seeks to provide a highly diverse range of products and services to a customer/consumer in the exact quantity, variety, quality, time, place and price, as dictated by real-time customer/consumer demand. †Neil Towers et. al The QR strategy allows Zara to create products that are inspired by the latest fashion trends from around the world through diverse media sources displayed to a broad public, leading fashion scenes, movies, bloggers, etc.By having products for a reasonable price with relatively high quality, Zara is one of the leading fast-fashion companies in the world. But, how does their company function to have this much success? One of the main reasons why Zara is so competitive is because they have suppliers that are strategically designed to fulfill their conceptual idea. Their conceptual idea is to supply trendy clothes, to a broad market, for a reasonable price. Almost 30 percent of the company`s suppliers are situated in either Spain or parts of Europe.The local presence of the manufacturing facilities within a short distance to many of their stores and hea dquarters, has allowed the company to be very flexible in a changing market. With high integration to the company? s suppliers, the products that are highly sensitive to availability and proactive response are mainly produced in Europe. They minimize costs and lead-time because of the local presence, which makes it possible to introduce new and fresh merchandise multiple times a year.Since, major parts of the production are situated locally, the products can reach the stores at the right time, meet the actual demand, and reach a higher sell-through. The other part of their product line that is not susceptible for seasonal change is outsourced to low-cost-labor countries in Asia. The combination of suppliers works as a competitive advantage. It promotes high-impulse purchasing from their new lines while still profiting for their basic product lines. Another key success factor is their pricing strategy.The company uses a market-based pricing strategy, which means that they design prod ucts at a fixed price according to what the costumers are willing to pay. All the costs to produce and deliver the product combined with the planned gross margin for profit are then calculated in accordance to the final retail price. Besides the pricing strategy, Zara also uses a market-oriented approach, which refers to being aware and predicting costumers hidden needs. As studies has revealed, the company only spends one percent of their annual turnover on advertising.They put most of their resources into using modern technologies, such as point-of-sales data collected from their stores as an effective communication tool. By regularly collecting POS-data, and translating the information into real demand and different consumption patterns, the company can deliver the exact quantity of merchandise, at the right time, to their stores. This activity minimizes the costs and results in higher profit, which can be used for other business activities such as expansion, product development and so on.Not to mention, it also makes it possible for the company to evaluate and predict which products that will have a shorter or longer product life cycle. Hence, will result in higher sell-through, quick elimination of products that are out of fashion, and replenishment of new merchandise. Another reason to why their internationalization has been so successful is the fact that their merchandize can be sold in many different parts of the world. Even regardless of cultural differences. One of the reasons is that their consumer’s love garments from the high-end market and Zara copies those garments at lower prices for their consumers.In some cultures the company is using adaptation tools. For example, each store manager is allowed to make slight modifications to the assortment to achieve a better match between supply and demand in certain countries. In addition, the location of the stores is another successful factor. Zara has chosen to position their stores in attractive and high-trafficked locations. Also, Zara’s stores are designed by professional store decorators in accordance to Zara’s business image. The interior of the Zara in Central for instance is very similar to other high-end fashion stores, which gives customers the same feeling as shopping in a luxury store.References Used the two articles posted by Dawn on FB Lectures Tutorials And: Retrieved on 2012-03-11http://www. google. com. hk/books? hl=sv&lr=&id=-9Ja0ZQ6gSMC&oi=fnd&pg=PA62&dq=market+orientation+and+supply+chain+management+in+the+fashion+industry&ots=0FiX4Yvyf5&sig=BoBe-KOlSiOaY6igTvN7NvyPVYM&redir_esc=y#v=onepage&q=market%20orientation%20and%20supply%20chain%20management%20in%20the%20fashion%20industry&f=false Retrieved on 2012-03-11 http://martin-christopher. info/wp-content/uploads/2009/12/CREATING-AGILE-SUPPLY-CHAINS-IN-THE-FASHION-INDUSTRY. pdf

David Hume’s Necessary Connection Essay

Hume questions why humans always make a necessary connection to events. Hume has always stated that it is impossible for humans to think anything that they have not already experienced. So to find the idea of Necessary Connection we have to look back on our impressions. We have to find where the idea of Necessary Connection came from. Hume argues that we cannot create new ideas for ourselves, which solidifies his position on Necessary Connection. Hume has an explanation for this his stand on Necessary Connection. Hume argues that there is cause instead of Necessary Connection. We cannot show the necessity of cause to every new existence without also showing that something’s existence depends on a productive principal. For example we are unable to explain why we are able to move our thumb. We know we can will it to do so but we do not know the process of the action. We are unable to connect all the biological connections such as nerves and impulses from our brain telling certain muscles and tendons to do the action of moving our thumb. Also, since all distinct ideas can be separated, and cause and effect are distinct ideas, we can conceive any object to be non-existent and then existent without attaching causality. This goes back to the ability, or non-ability, of humans to create an idea. There has to be a cause and effect in our minds when an event happens. Now, we go all the way back to the beginning of existence. The separation of the idea of cause from the beginning of existence is possible in the imagination. Hume says that we do not need to associate a cause with the beginning of existence.

Supply, Demand and Elasticity Essay Example | Topics and Well Written Essays - 750 words

Supply, Demand and Elasticity - Essay Example It is used as a starting point to much more advanced economic models and theories. Supply is "the quantity that producers are willing to sell at a given price." (Supply and Demand, 2006). Supply depends on the market price of the good and the production costs. Demand, on the other hand, is "the quantity of a good that consumers are not only willing to purchase but also have the capacity to buy at the given price." (Supply and Demand, 2006). It depends on the willingness to buy according to the price of the good, the level of income of the buyer, personal tastes, the price of substitute and complementary goods. There are mathematical methods to show the relationship between supply and demand such as equations and graphs. The mathematical methods are used to get a better understanding between the sellers and the buyers. The following is a simple graph of supply and demand curves: The slope of the supply curve is upwards to the right and it means that as the price goes up, the producer will be willing to produce more. The slope of the demand curve is downwards to the right and it means that a greater quantity of goods will be demanded when the price goes down. The point where the supply and the demand curves intersect is the equilibrium point. When the demand curve shifts, we have the following graph: In the case that more buyers want to buy some goods, the quantity demanded at all prices will tend to increase. The increase in demand can happen due to changes in taste. This can be "represented on the graph as the curve being shifted right, because at each price point, a greater quantity is demanded. () Conversely, if the demand decreases, the opposite happens." (Supply and Demand, 2006). When the supply curve shifts, we have the following graph: In the case that the seller's costs change, then the supply curve will shift. "Notice that in the case of a supply curve shift, the price and the quantity move in opposite directions. () Conversely, if the quantity supplied decreases, the opposite happens." (Supply and Demand, 2006). In some cases the supply curve is vertical: it means that the quantity supplied is fixed, no matter what the market price. A clear example of this case is the amount of land in the world that can be considered to be fixed. Elasticity Wikipedia defines elasticity in the following way: "In economics, elasticity is the ratio of the incremental percentage change in one variable with respect to an incremental percentage change in another variable." (Elasticity, 2006). This is very important concept in order to understand the behaviour of supply and demand in the market. There are different kinds of elasticity. There is arch elasticity which calculates the elasticity over a range of values. There is also point elasticity which uses differential calculus. In general, elasticity is a measure of relative changes in supply and demand reflected on price in the market. An example of elasticity happens we it is considered to know what happens to the buyer's demand for a product when prices increase. Buyers will usually buy less of that product, they can consume it less or they can substitute it for another product. "The greater

Art Essay Example | Topics and Well Written Essays - 250 words - 25

Art - Essay Example The latter is evident in the Dago sculpture showing a seated couple in a way to depict unity and posture the fabric of African family structure. In addition, African art brings out the essence of its people’s consciousness of spiritual powers and their essence in the central life of its people. One of the works relaying this aspect encompasses minkisi (for ritualistic purpose), which emanates from Central Africa. Minkisi are mainly ritualistic containers used then to invoke spiritual mediation known to influence human existence. Another ritualistic art is the nowo though its representation is more of an invisible agent in the society thus emphasizing the African notion of believe in spirits. This is similar to Nigerian ijele Mask commonly used in funerals whereby its core role encompassed invoking the deceased person’s spirit such that his or her state easily can transition to that of the neither world nature. This is spiritual agency, which constitutes the African art though expressed or depicted in varied forms like sculpture, consumes, masks, music or through

Analyse the movie <The TrueMan show> Essay

Analyse the movie - Essay Example Truman Burbank is the main character who has an ordinary and routine life, and he seems to have all what is needed – a steady job which doesn’t bring happiness but is enough for a normal life; a close childhood friend who is near at the pivotal moments; beautiful wife who is always smiling and artificially happy; kind neighbors and a vague dream about Fiji which makes him alive. The truth is that everything what he has and knows is an invented delusion for a show that ultimately wins attention of the entire world, but he became a super star without his wish for that. Sooner or later each program can glitch and it became a reason of Truman’s suspicions about everything what surrounds him. That is the moment when his life starts crashing and only two variants are left, either to stay in the comfort zone or to fight the fear facing life which has always been under the curtain. Such a key point of the movie teaches that only mortifying the fear a person becomes an in dividual. Who is a real victim of "The Truman Show†? At first sight, looking at Truman, people could call him a victim of the events predefined by Christof. Even though it took thirty years to suspect something wrong, by questioning his reality, he finds the truth and enough of courage to make a step into the world which is unknown and enigmatic, while people watching after him don’t ask any questions. The audience is an actual victim of the situation which is proved by the following: One point seven billions were there for his birth. 220 countries tuned in for his first step. The world stood still for that stolen kiss. And as he grew so did technology. An entire human life – recorded on an intricate network of hidden cameras and broadcasted live and uninterrupted 24 hours a day, seven days a week, to an audience around the globe (The Truman Show). But among all of those people Christof was the most dependent on the show because, in hindsight, all his life was turning around

Company case Study Example | Topics and Well Written Essays - 1000 words

Company - Case Study Example Integrated Marketing Communications- the company prudently integrates its multiple communication channels/components of the proportional mix to deliver definite, consistent and compelling company brand and messages. a) Advertising- Pepsi’s campaign has used non-person presentation and promotion of ideas, goods and services. For instance, is has used sponsors such as Hulu to advertise in its renown TV show. Besides, it also broadcasts, uses internet and print adverts in the magazines. Besides, it makes use of social media such as Facebook and Twitter, Spot advertisements on main network channels and various reality TV shows. d) Public relations- Pepsi established an overall good rapport with the general public by earning favor from the public. For instance, it used sponsorship, created recreational events and also through the company’s website. e) Direct Marketing- the company used emails, cell phones and mail to communicate and establish direct connections with individual customers. For instance, Pepsi employed the use of digital media to directly communicate with consumers. The target audience for Pepsi was a youthful generation mostly composed of teenagers and young adults. This implies that the campaign targeted the Generation Y consumers who were born between 1980’s and 2000’s. Pepsi’s slogans have a clear description of the fun, cheerfulness and living life to the fullest. The Campaign is consistent with the audience due to its heavy use of social media such as Facebook and Twitter. It is beyond doubt that most teenagers and young adults use social media and this is therefore the most appropriate way of reaching them. b) Determining the objective of communication- once the target audience has been established, the next step is for the marketing director to identify what response is sought. The communication objective for

To avoid running late Essay Example | Topics and Well Written Essays - 250 words

To avoid running late - Essay Example 23-29) have pointed out that majority of people remember 50% of the things that they observe; however, one remembers 70% of the things if it involves observing, as well as, loud reading. From this aspect, it is very imperative to plan things before commencing a day, or for a week that helps an individual in avoid running late. However, although one will be writing the plan by himself/herself, still, it is significant that this practice includes loud reading that is fundamental for remembering things efficiently. Besides planning, ‘move ahead’ is an interesting slogan that can be very helpful in managing time effectively. It is a usual practice of keeping the alarm clock near the bed that may allow the individual to hit the snooze button; however, move ahead inclines a person to keep the alarm clock far away of the bed that will enforce the individual to go & find out the clock, and until then, there would be no sleep left amusingly. Lastly, it is imperative to keep notice of every day habits from shower to breakfast, and such observations allow individuals to divide their ten or twenty minutes in effective

Teaching Geometry with technology in middle OR high school Essay

Teaching Geometry with technology in middle OR high school - Essay Example When we think mathematically we are automatically thinking in a logical manner, testing and formulating conjectures, making sense of things and forming and justifying judgments, conclusions and inferences. Mathematical behaviours are demonstrated when the patterns are recognized and described. It constructs physical and conceptual models of phenomena and creates symbol systems which represent and manipulate reflections on ideas, and the procedures are invented to solve problems (The Alliance Education Business and Community for Public Schools, 2006). The common feature of geometry is that these geometric figures can be constructed when the components of the triangles are connecting three segments line. This triangle is not like a single, static instance of a triangle which is a result of drawing three lines segment on the paper. For all possible triangles it is the essence of a prototype (Goldenberg & Cuoco, 1998). When you talk specifically about geometry it is a three- dimensional world and if you are teaching it on the papers than it can turn out to be a real cumbersome job. Therefore, the researchers have concluded a new idea for dealing with this problem. They have introduced technology in this science in such a way that the transfer of ideas from teachers to the students has become easy; moreover the level of understanding has been enhanced (Herrera, 2006). This is because the examples that are given by the computers refer to reality life. Therefore such types of applications can aid students to learn the concept in an improved way. The national council of teachers of mathematics is an independent organization that works for the public voice for the education of mathematics. They ensure the equitable mathematics learning of the highest quality for all the students by building up leadership, vision, and professional development and research in the students. This organization has worked effectively for the enhancement in the

Surrealism. Annotated bibliography Essay Example | Topics and Well Written Essays - 500 words

Surrealism. Annotated bibliography - Essay Example By considering the artist’s experience, one can discover the depth of the joint meaning of dreams through interpreting surrealistic arts along with Skyrsky’s dreams. This journal article is relevant to my essay because even though it does not examine a specific art work that I am going to address, it demonstrates a profound way of examining dreams in art. Freud, Sigmund. The Interpretation of Dreams. New York: Oxford University Press, 1999. Print. In his book, Freud Sigmund argues that dreams express one’s desires. According to Freud, when one is conscious, unfulfilled desires are controlled by Spereo. Spereo is the censor that activates awareness of desires and enforces morality. Spereo lowers our guard to those desires in dreams so that we are able to see and act them out while we are dreaming. This book is useful to my study because Freud’s theory has influenced many artists and his idea overlaps Michael Gondry’s approach to dreams in the movie, The Science of Sleep. I believe that this work will help me to interpret the movie for my essay. Bohn, Willard. "Surrealism." New Dictionary of the History of Ideas. 2005. Encyclopedia.com. 15 Jan. 2011

Examples of ways to establish ground Essay Example for Free

Examples of ways to establish ground Essay Produce a briefing document for a new member of staff who will be delivering classes in your specialist area embedding functional skills. The document should demonstrate your understanding of: a) ways to establish ground rules with learners Beginners Massage Course Introductory Weekend Briefing document The aim of the Beginners Massage Course Introductory Weekend is to give people the chance to learn a few basic massage techniques and explore their interest in massage without having to commit to a full study programme. Before embarking on teaching the Intro weekend it is important to understand the need for ground rules: those already set by the organisation/ set by you, set by the learners themselves before /or during the course and rules agreed by both of you. Organisational Please read through our organisational policies procedures including Health Safety Fire policy; this enables you to understand what to do in the event of a fire and to instruct your students/learners on the evacuation procedure. the syllabus gives clear objectives; lesson plans with suggested time frames, how to assess, monitor and review the achievements of the students, different methods of teaching, resources to hand (course manuals,whiteboard etc.), progression routes from beginners, anatomy physiology through to practitioner level and also more course specific health and safety guidelines including advice on dress, jewellery, hygiene, use of equipment and the continuous observation of posture and correct stoke techniques. These provide a structure for the course for you the students to follow, supports the diversification of learning skills (demonstration, verbal, hands on, handouts etc.) and give clear guidelines on where to go next with their knowledge. There are a maximum of 10 students per class with a mix of male female of all ages though minimum age is 21. Due both to the  size of the room and our past experience we have found that this is an ideal number for a learning group. Requirements sent to all students at time of booking: please arrive by 9.50am you may wish to change into loose comfortable clothing please bring 2 large bath towels leave all your valuable at home i.e. we rings, necklaces, earrings etc. as we cannot be responsible for any loss or damage to these items as they will have to be removed during the class For the comfort of the student you will be working with, please ensure your nails are short. These requirements ensure the smooth running of the course, all students having correct equipment/can learn equally and the well-being of students. Tutor set At the start of the course it is good practice to establish some basic housekeeping practices: evacuation procedures, whereabouts of toilets, suggested break/lunch times and use of mobile phones. Introduce yourself. This gives a little of your background to the students, gives them an idea of where they can go and your experience. Give a brief overview of the weekend, how it will run Review/ recap at the end of each day what they have learnt and ask if there are any questions/areas that need attention. This way give structure to the course and helps manage expectations for the students. Student led/negotiated Give students opportunity to introduce themselves Students choose to work with another student and this partner can be kept for the whole weekend or they may change. Students are more compliant when they set the rules so allow them to decide if when they are ready to move onto the next technique or wish to review and repeat what they have already done. This way gives opportunity to learn the syllabus whilst allowing some fluidity in what pace the class moves at, allows access for everyone to learn equally and working with individual learning requirements. Understanding more about each other gives a feeling of community or familiarity within the group so mutual respect empathy can take place.

Donald J. Trump Essay Example for Free

Donald J. Trump Essay Donald John Trump is a real-estate developer who shot to international fame after his hit television series â€Å"The Apprentice†. The best-known facet of his life also happens to be the most motivating one How he bounced back from bankruptcy to being a billionaire again, through a very innovative idea. Donald Trump was born on 14th June 1946 in New York (Allen 2007). The son of billionaire real-estate businessman Fred Trump, Donald Trump or â€Å"The Donald† as he is popularly known, was born with the proverbial silver-spoon in his mouth. After finishing his schooling from the military academy he entered the Fordham University. He went on to study Economics at the Wharton School of Finance, at the University of Pennsylvania. After finishing the college education in 1968, Donald Trump started his career at the Trump Organizations, owned by this father and started assisting him in his business (AE Television Networks). He worked with his father for five years. During this time he made several successful business deals but was disillusioned by the low-profit margins. He shifted his base to the more affluent Manhattan in 1971, to make higher profits and also gain public recognition. He hobnobbed with many rich and influential people and built a niche market around them, by making properties having unique architectural designs. He focused on exclusivity instead of cost-saving schemes, which was the mantra for the builders at that time. His name is associated with the most influential and posh addresses like the Fifth Avenue skyscraper, Trump Tower; the luxury residential buildings, Trump Parc, Trump Palace; Trump Plaza, 610 Park Avenue, The Trump World Tower and Trump Park Avenue. He was also the owner of many hotels like Plaza Hotel, the St. Moritz Hotel, Trump International Hotel and Tower etc. (http://www. nbc. com/nbc/The_Apprentice/bios/Donald_J. _Trump. html) However, the recession times in the 1990s saw a sharp fall in the real estate market. His net worth fell from $1. 7 billion to $500 million. When he was unable to pay a $2 billion bank loan, creditors seized his assets. This left him with about $900 million in personal debt and approximately $3. 5 billion in business debt (Allen 2007). This made him declare bankruptcy. He could bail himself out only when his father died in 1999; and real-estate business was sold. He bounced back both financially and publicity-wise via the reality telly-show â€Å"The Apprentice†. Currently his financial worth is estimated as close to 2. 5 billion dollars, and his catch phrase â€Å"You are fired† is embedded firmly in the minds of the public (http://www. atouchofbusiness. com/business-topics/success-stories/business-leader-trump-0006. html) The huge popularity of the TV show and the financial success it brought enabled Trump to venture into other fields like clothing Trump Mens Collection, magazine Trump Magazine, liquor Trump Vodka, tours – online portal named GOTrump. com, and even education when he opened Trump University in 2005 which offers a degree in business . Personality Traits Donald trump sets himself apart from other people in his leagues purely due to the sheer force of his personality. While his flamboyant nature and his many associations with women have gained him a lot of notoriety, no one can deny that he possesses ‘something’ which sets him apart from other rich people. This has made him make a brand name which sells many businesses including the very successful television series and the many books he has written on his life experiences and means to gain success. One of the most obvious traits he has is intelligence. This does not merely mean possessive a superior technical or business mind, it also points to the amount of calculated risks he has taken over the years and succeeded. While seeming to always go against the flow, his decisions in retrospect always seem to be the most logical way to succeed. As Columbus once said when to his detractors â€Å"Any one would have found newer lands, I thought of it first! † Another obvious trait he possesses is confidence, which shines through all the situations he has faced. For instance, his shifting to Manhattan would have been pointless is he could not get into the inner circles of the rich and famous people in New York. Though he was almost broke when he went to Manhattan, it took him no time to charm the committee people in many exclusive clubs to give him contracts (Biography Channel 2007) Still another trait that has helped him to get past difficult situations is his immense determination to succeed. The adverse situations have merely spurred him to think of unique, away from the stream, way to bounce back. In addition to his many businesses, he also a philanthropist who believes in uplifting the society where one lives. He is associated with many charities and donates generously to social causes. He also has a very charming personality which is probably the main reason for the huge success of his television show. Skills and Strengths Donald Trump in addition to having distinctive personality traits also possesses certain skills that have helped him succeeding in his various ventures. Even in the very early days of his career Trump was known for his consummate skill in making business deals. In fact his father often said that, â€Å"some of my best deals were made by my son, Donald everything he seems to touch turns to gold. † (NetGlimse 2007) He made his first successful deal at the age of 25, when he bought property off a transportation firm which was having financial troubles and sold it to the government. His negotiating skills often allowed his firm to secure loans with little collateral (Allen 2007) He is also an opportunist and is known for spotting successful business opportunities. As an example, while the real-estate business of his father was doing fairly well Donald chose to move his focus from their traditional business of middle-class rental housing to commercial real estate development (Allen 2007). In addition, he also decided to shift the business from Brooklyn to New York which the rich and famous lived. He is known to be a very successful self-promoter, which has led him to become a very successful brand name. From the buildings he has built which bear the Trump name to constantly telling potential ‘apprentices’ that the way to succeed is to be like him, he is carved out a public image in the minds of the people as a cocky, arrogant but immensely successful personality. He has cashed on this celebrity status to sell many books which also bear his name like â€Å"Trump: The Art of the Deal†, â€Å"Trump: The Art of Survival†, â€Å"Trump: Surviving at the top†, many of which have been best sellers. (http://www. nbc. com/nbc/The_Apprentice/bios/Donald_J. _Trump. html ) Leadership in situations As Donald Trump’s television show preaches – leadership is the name of the game. The word leadership means different things in different situations. Trump’s unique leadership qualities make him a cut different than others. For instance the very essence of leadership is having the conviction and guts to take on risks and few have taken risks which Trump has taken. As mentioned earlier in the report Trump was almost broke when he decided to venture into the real estate business for the rich and famous. It was a bold decision to take on especially considering the fact that the immensely rich people do not really allow any outsider to enter their circles, let alone a person who is not of their social standing. That his business was worth billion in a few years span shows how right he was in taking the risk (Chandy 2007) Another important leadership quality is the ability to capture the attention of people positively. Needless to say the huge popularity of his show, demonstrates that he does have this quality which makes people sit-up and take notice. Successful leaders also take responsibility of their actions and have absolute control over decisions. Again as mentioned earlier in the report each of the ventures of Donald Trump unmistakably have the imprint of his persona, not to mention his name. He does not believe in passing around the blame to others when decisions do not gain expected results. Leadership Outcomes The phenomenal success of the â€Å"The Apprentice† is due to the person who has conceptualized the show i. e. Donald Trump. The way the show is run clearly points his personality. The contestants are judged on a weekly basis and there are no appeals to the finals decision. In his words I mean, theres no arguing. There is no anything. There is no beating around the bush. Youre fired is a very strong term. Even the contestants are usually asked to stand up for themselves, which in itself means being leaders (NetGlimse 2007) Leadership also means facing challenges head on. This is evident in Trump’s decision to sell of his family business to bounce back from bankruptcy. There are times when an unsavory decision might be the best decision to overcome a situation. Trump would have to fend off creditors indefinitely if he had not decided to sell off the business. Another leadership trait which Trump possesses is the conviction in his decisions. He has succeeded in making many complex business deals due to this trait. For instance, when Trump moved to Manhattan, he decided to try his hand into building luxury hotels. With this view, in 1974 Trump focused his attention The Commodore. This hotel was unprofitable, but was very centrally located. He managed to convince Hyatt Hotel Corporation to enter into a business deal concentrating on the fact that Hyatt did not have any manor downtown hotels. He also managed to successfully arrange financing for this venture and proceeded to completely renovate the hotel. The hotel was renamed The Grand Hyatt in 1980, and became very popular, making Trump the city’s best known and most controversial developer (AE Television Networks). Conclusion Donald Trump is many times seen as a self-promoter whose proclamations are not credible. In fact people even question his present worth of 2. 7 billion dollars (Allen 2007). However, no one can question the success he has gained through his unique qualities as a pioneer in many types of business. His business decisions have been maverick and controversial but have been hugely successful. He believes in leading by example, which is the chief draw factor of his reality television show. Although his self-promotion comments can be termed as immodest, people modeling themselves after him would immensely profit from his no-nonsense attitude and self confidence. These are the two major qualities leaders need when they are dealing with others if they do not wish to be pushed around by other people. There are many books what preach about the qualities of the leader in a very idealistic way; however people can rarely succeed following only idealistic principles of anything. Another thing which can be learnt from Trump is his â€Å"Never say die† spirit. Every time he come up with an adversity, he just sees it as a means to demonstrate his skills to find a unique solution to the problem. In conclusion, the personality traits of Donald Trump which are mentioned here are the true reasons for his success. While these traits may not make everyone a billionaire, they will surely make people a much confident and self-assured person. References Allen S, â€Å"Donald Trump Billionaire Real Estate Tycoon and Host of The Apprentice†, 2007, New York Times Company http://entrepreneurs. about. com/od/famousentrepreneurs/p/donaldtrump. htm AE Television Networks, â€Å"Donald (John) Trump Biography (1946-)† 2007, http://www. biography. com/search/article. do? id=9511238page=1 Biography Channel â€Å"Donald Trump†, 2007, http://www. thebiographychannel. co. uk/biography_story/1123:1290/1/Donald_Trump. htm Chandy A, â€Å"Donald Trump Biography†, 2007, http://www. buzzle. com/editorials/4-28-2005-69193. asp â€Å"Donald J. Trump as Executive Producer/Host†, 2007, http://www. nbc. com/nbc/The_Apprentice/bios/Donald_J. _Trump. html A Touch of Business, â€Å"Donald J. Trump The Business Leader Who Thrives on the Art of the Deal†, 2007 http://www. atouchofbusiness. com/business-topics/success-stories/business-leader-trump-0006. html NetGlimse, â€Å"Donald Trump-Biography†, 2004, http://www. netglimse. com/celebs/pages/donald_trump/index. shtml